AFFORDABLE LOGO DESIGN

Logos being the virtual shortcut and identity to showcase a business, it is of great importance in terms of marketing strategy. A logo design is an essential element, likewise other marketing and branding tools to seek target audience’s attention.

To embark on the journey of logo designing, small scale and large-scale companies seek designing agencies who can create affordable logo designs with greater impact on the market. With the advancement, logos have turned into an imperative key element of marketing strategy.

A well designed and expressive logo turns into a valuable asset for the company, since it is the upper face of company. In order to make a name in the market, and convince prospects the logo shall deliver same message as that of the business. Small scale companies seek agencies wo can make affordable logo designs considering their financial situation.

In the market space there are designers who help their clients to take off the business and make it reach the desired height, through offering affordable yet effective logo designs.

Logo designing firms follow the proceeding processing elements to meet consumer demands: 

• Provide design brief – clients comprehensively have a one to one session with graphic designers to convey their visions to them and ensure outcome of their will.

• Template approval/ discussion – once the designers design a sample template, it is then shared with the client to take their consent for final production.

• Delivery of design – after approval attained by client, the final logo design’s file is given to client, and is floated in the marketing space to boost up the business.

There are diversified service providers in market, catering clients of differing backgrounds with all affordable logo design demands.

Top 6 Must Read Blogs for Logo Designers

This article will provide you information about blogs that are helpful for logo designers who create affordable logo designs.

Logo log

This is the blog which features many popular and interesting logos. Featured logo designs mostly have short discussion of what actually makes it interesting and good to the author of site. Some of the logos which are covered in Logolog are FedEx, Amazon.com and Paul Rand logos.

Just Creative

Jacob Cass who is a well-known graphic designer is the owner of this outstanding blog but he has actually writer many blog posts regarding affordable logo design and also the design which makes it a good logo.

Logo Design Love

David Airey has written this blog who is a renowned graphic designer himself which covers different matters which are linked with logos design and brand identities. If you like Airey’s writing, you can head it to his other blogs, Identity Designed and davidariey.com.

Logo Lounge

Articles Section on LogoLounge features many types of company logo designs. You will read about the changes made to old logo designs such as news report and this one or top 20 logos according to Entrepreneur magazine.

Brand New

Brand New is actually a long standing blog which is a section at UnderConsideration website that covers brand identity designs. You will read opinion about different logo redesigns such as Mall of America’s new logo design.

The Logo Factor

The Logo Factor is the blog of logo design studio. Logo Factory is a company which was formed in 1996. You will get to discover many good posts such as opinion piece on eBay’s new logo and case studies of different logo design projects on the logo design studio.

Importance of Custom Logo in Designing Unique Logos

Now a days, most of the enterprises are doing their best for getting unique identity to stand out in the market. If you have a custom logo designed which attracts the attention will always remain the test of time.

This article will provide some useful tips for enhancing your logo design.

Use of stock art images

Stock art images are extremely innovative and creative but the major issue with these type of images is that there are many companies which uses the same stock images in their designs. With these images, it become really tough to differentiate a brand when the similar images are used by other companies as well.

Select the correct source

You can always select professional logo designers for your work as they understand basic concepts and develops unique idea as well. You should never select an immature logo designer due to the fact that they fail to select suitable fonts and designs. It is important to select the right source for the creation of affordable logo design.

Keep your own identity

There are different companies in the industry which copies the design of their competitors. The main objective of having business symbol is the creation of unique face of your business. Customers will never be able to differentiate among you and your competitors if you copy the design of your competitors.

Thus, selecting a professional custom and affordable logo design is very important. A professional company will help in creating original identity for your brand.

Tips for the Creation of an Effective Logo Design

Do you think that designing a logo is simple? Then you should think of crafting more and more to the visual identity than just placing a name in square and calling it day. Logo designers are very high in demand, and it is for a good reason which is the first impression of company, which can leave a significant impact on the customer perception of brand.

Be creative

Logo is something which helps in distinguishing a brand from its competitors, so it is important that the image stands out from the rest. The creation of unique design is all about avoiding imitation, but it also includes designing something very creative and different.

Know your brand

Logo is not just an image it includes the complete introduction to a brand. Logo targets a specific audience and then you should keep in mind whenever you are designing it. More than anything, you should know what is the meaning of your logo and what message does it try to convey. Each and every logo has some kind of history which is filled with special purpose and meaning. Logo is the visual keystone of brand and an honest approach for defining that DNA is necessary to the successful result in logo creation.

Add some color to your logo

You have to think about each and every aspect of the image and know about the personality of your brand before finalizing it. You can use bright colors, but it should not seem brash and muted tones always create sophistication. Every single color has different implication.

Make it flexible and simple

It is important to have a combination of quirky and simple if you want to make your logo interesting, but if you don’t want others to sit and stare at your logo. You can take the example of Fedex’s Logo which is a simple logotype with a twist. This image utilizes negative space for the creation of an arrow which shows precision, direction and speed. There are different logo design packages available for designing effective logos according to the requirement of clients.